Overheard lists out the most recent Twitter posts ("tweets") related to this company. Anyone, employee or customer, can convert a tweet into a community topic. Overheard notifies the original Twitter poster of the discussion started in response to their issue.
RT @joshuadfishman: @kbaumann could you RT for me please? CLICK like facebook.com/clubflyers We need your help at @SyracuseU, please RT for a great organization